Join us for one of our biggest learning events of the year and bring your sales team to this workshop from 2pm to 6pm! Bring two key executives for free. If you want additional key executives to attend please contact admin@eoraleigh.com. Then join us for a social from 6pm to 8pm.
SMART SELLING: The Path to Hyper Sales Growth
The reality of sales is people do not want to be sold. I’ve never met anyone who enjoys having someone try to sell them something. So my first directive to salespeople when it comes to selling strategies is to quit selling. It doesn’t work. Selling a product, idea, or service in today’s economy takes more effort than it did even five years ago. Technology has allowed for businesses to connect all over the world, meaning most consumers, customers, or clients have many options available. This means a sales person must work to build trusting relationships to win new customers and grow the ones you already have. Jack will explain the importance of leveraging your business’ unique competitive advantages to create systems and processes to be used by your entire sales team to ensure the growth of your company. It has become clear in today’s business climate that knowing “what” to do is not enough; what is really needed is the “how.” The key to growing one’s business pivots on an effective sales team led by a clear vision. This comes down to execution of the proper systems and processes - used by the sales team, to both win new customers and grow the ones you already have. This session is heavy on identifying the things that need to be done; “the what...” and then getting motivated to actively engage in “the how” of putting the processes in place.
Key Learnings:
Earning trust by caring first
Leveraging centers of influence
Perception of Value is key to Differentiation
Goal achievement thru specific activities
Measurement and Accountability Systems
Turning prospects into clients via pipeline management
Creating a “value to the prospect” Touch System
Reducing, if not eliminating objections
Quickly identifying and adjusting to Personalities
Helping others buy instead of selling them something